AFFILIATE BARTER REQUIREMENTS
Thanks for your interest in airing KeepTheFaith™. The weekend edition of our program has truly become one of the premier syndicated national programs, now heard in over 200 markets—including New York and LA.
As part of our barter arrangement, so that we can air on non-commercial stations as well as commercial stations, we have kept sponsorships within the national spot breaks as low as possible to only three minutes per hour—one per spot break. And we will continue to do so, ensuring that all material conforms to the strictest of non-commercial standards. While this is not an issue for those of you who are our commercial affiliates, you benefit because the reduced number of national sponsorships per hour equates to greater listener retention.
Be assured that all sponsor spots will be mainly 30’s or 15's and conform to non-commercial regulatory requirements, as vetted by an FCC attorney. For the most part, our sponsors have been publishers of Christian materials, non-profit ministries, Christian-themed movies, etc. Of course, your station always reserves the right to not air any spot it feels may not be suitable for their station or format.
As you would imagine, we look to our sponsors to help defray the costs of production which are significant due to the team we have assembled to produce the program. In most bartered program scenarios, clearance of the program on stations often requires that a certain amount of sponsor avails be provided outside the program environment to help make the program attractive to sponsors.
To keep national avails to the 3 per hour within the program, we request that stations provide some avails outside of the program environment during the weekdays. As such, we ask stations to provide us with a minimum of only ten (10) :30 second units Monday-Friday to be aired anytime between the hours of 6am-8pm.
Thanks you for partnering with us. If you any questions, please contact us at 201-847-1292 and we'll be happy to discuss this.
Executive Producer, KeepTheFaith™
President of the Board of Directors, CharityOne™, Program Producer of KeepTheFaith™